I wasn't much for using protein supplements due to being lactose intolerant and whey tended to be hard to digest. When I first learned of Iconic protein being 99.99% lactose free I was really excited though was skeptical how my stomach would handle this at first. The first time I made a shake with almond milk and the chocolate truffle protein powder I was hesitant, but downed it, in anticipation on the stomach ache later. Much to my surprise, I had no reaction! Just sheet joy that I had finally found a protein supplement I could digest without first having to take an annoying lactase enzyme pill! And to top, the powder blended really nicely, (and this was just shaking it up in a nalgene bottle because I didn't have a mixer bottle yet!), No clumps, and tasted like chocolate milk. I wasn't looking for the heaviness of other protein powder mixes that create a thicker, almost cornstarch-ish "shake". I wanted something that tasted good, was good for me, and didn't make my stomach feel weighed down. Iconic protein powder when blended with just almond milk was perfect for this because I could drink it quickly, and didn't feel weighed down. Overall very satisfied and will continue to use daily!