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Unflavored Protein Powder

1 lb. pouch | $27.00 $32.99

What's In the Drink?

What makes ICONIC taste so good?

»INGREDIENTS YOU CAN PRONOUNCE: Milk Protein Isolate...that's it!

» PREMIUM, TRULY GRASS-FED VERIFIED™ PROTEIN: each serving of ICONIC boasts 20 grams of complete protein from grass fed cows' milk to fill you up without slowing you down

» NO SUGAR, NO ARTIFICIAL SWEETENERS: a quick & tasty zero-sugar serving of protein with a touch of sweetness from all-natural monkfruit

» CLEAN, TRUSTED, NATURAL INGREDIENTS: Non-GMO Project Verified, lactose-free, gluten-free, soy-free, hormone-free, pesticide-free, kosher, & contains no artificial sweeteners or ingredients

» COMPLETE BLEND OF WHEY & CASEIN: unlike plant-based or typical whey protein, ICONIC provides a complete amino acid profile, BCAA’s, easy digestibility and electrolytes

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Powder Pro-tips

Where does ICONIC's protein come from?
ICONIC's premium Truly Grass Fed Verified™ protein is sourced from family farmers that let their cows live and graze on beautiful green pastures and don't pump their cows full of hormones and antibiotics.

What kind of protein is in ICONIC powders?
Our powders are made from Milk Protein Isolate, which contains both whey & casein. ICONIC is slower-digesting and more filling than your run-of-the-mill whey protein blends so that you stay fuller longer, eat less, and gain muscle instead of fat.

Is ICONIC sweetened?
ICONIC Protein Powders are sweetened with Monkfruit extract, a natural non-caloric sweetener that provides a touch of sweetness without adding sugar. And it won't make you spontaneously combust like artificial sweeteners (just kidding).

OK, so I can make this into a protein else can I use it?
However your heart desires! Blend our powders into smoothies, bake them into cookies, brownies, cakes, or mix into your pancake batter for a protein-packed breakfast to start your day off right! Or just blend into 8oz of water, stir, and enjoy straight up.

What's the difference between this and ICONIC drinks?
Well, one's a powder and the other is a drink....In all seriousness, our drinks are perfect when you're on the go and need a quick protein pick-me-up, or when the vending machine is calling your name before a big meeting. Our powders are basically our delicious drinks deconstructed. We simplified them in just a few ingredients, and we'll leave it up to you to decide how and where you want to enjoy them (see above for inspiration).

See full nutrition details.


Clean Label Promise

ICONIC is committed to using clean-label, premium ingredients that not only taste great but also are good for you. ICONIC is 100% all natural with no artificial ingredients or chemicals. Our protein is grass-fed, and all of our flavors are made with ingredients you can pronounce and understand. We are dedicated to bringing you something you can both enjoy drinking, and feel good about afterward. Now that’s ICONIC.

CALORIES 130 Calories from fat 20 % Daily Value
Saturated Fat 0g  
Trans Fat 0g
Sodium 220mg 9%
Potassium 380mg 11%
Total Carbohydrate 8g 3%
Dietary Fiber 4g 16%
Sugars 3g  
PROTEIN 20g 40%

Calcium 25% * Vitamin B12 200%
Phosphorus 40% * Magnesium 50%

Not a significant source of Vitamin A, Vitamin C, or Iron.

*Percent Daily Value are based on a 2,000 calorie diet.

Customer Reviews

Based on 9 reviews
So versatile!

Love this protein powder! I especially enjoy it added to my morning oatmeal.

Thanks for a great product!

Judith E. Cowles


This is the cleanest powder that i have come across. Iconic will be my new go to!!

Protein powder

This was my very first time trying iconic protein powder, actually first time ever trying protein powder period... and it was great! Gave my smoothie in the morning creaminess and kept me full. I would highly recommend!

FINALLY! Tasty clean protein!

I got hooked on iconic cafe au lait RTDs and was excited to see they came out with a powder. I love that the ingredients are super simple, grass fed source, and actually fill me up! Love this protein powder! I usually go for vanilla flavor for any powder but wanted to keep my diet super clean so I decided to go with the unflavored. It blends very well into a smoothie (haven’t tried shaker yet), and really is unflavored. It doesn’t enhance the flavor of my berry protein shakes, but yet doesn’t inhibit anything either. I’ve used unsweetened vanilla almond milk, yogurt, whole milk, all taste just fine with this powder. Texture is awesome! Like others have said, the packaging is way too difficult to reseal, but that can be easily fixed. Also, an included scoop would be nice, but it’s not a necessity- lack of one will not prevent me from repurchasing. I use a scale anyway. I will try vanilla next! Keep up the good work y’all!

Love it!

Unflavored is great! I add it to my oatmeal and its perfect! Definitely ordering again!

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